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Internet Marketing Dissertation: Theoretical or Practical Approach?

In any subject of study and research, you must decide how to make your point as clear as possible. How can you showcase information, and your overall point, in such a way that will make it stick with the reader? How will you make it a strong argument that helps the profession? How can you best plan your dissertation to take a clear stand on an important topic?

There are a few different approaches that writers can take as they write an internet marketing dissertation. Two important options are practical and theoretical reasoning.

Practical Reasoning

Practical reasoning is the basic use of reason to determine which action to take. Practical reason tells the reader which action is the best option – and which position researchers, educators, students and professionals in the field should take.

Theoretical Reasoning

Unlike practical reasoning, theoretical reasoning uses established theories to determine the best method of research. Theoretical reason defines which theories is best and most accurate.

Determining the Best Course of Action

Many internet marketing dissertations don’t opt for the use of practical reasoning over theoretical reasoning, or vice versa. Why? Because the combination of both approaches can be an even stronger way of tackling any subject.

Researchers can utilize existing theories (theoretical reasoning) to determine a practical plan for action (practical reasoning). This is often much more effective than simply relying on established theories or trying to rely solely on a plan of action devoid of theoretical reasoning.

Internet Marketing Dissertations

Internet marketing dissertations can be complicated pieces of work. With so much information and study details, it is important to create a strong point and relevant course of action that will benefit the overall field of study. With such a large body of work – one that will impact your academic career as a whole – it is important that you write clearly and effectively. Relying on multiple methods – and multiple approaches to complete your research will make the overall process that much simpler.

As you plan your dissertation, you should review the theories that may impact your argument – as well as theories you may want to update or disprove. If there is a wealth of practical theories in place regarding your subject, it is important to draw from those. But it is also important to update them and make a plan for your argument – and how you can impact your particular field of study by updating what is already known.

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